Founder of Approach Entertainment and Go Spiritual India, Honored with Prestigious Yuva Ratn 2024 Award

Sonu Tyagi, Founder of Approach Entertainment and Go Spiritual India, was honored with the prestigious Yuva Ratn 2024 Award for his outstanding contributions to the entertainment industry and spiritual enlightenment. The award ceremony, organized by Rajneeti Ki Pathshala, took place in New Delhi and was attended by influential personalities and dignitaries. Tyagi expressed gratitude, emphasizing the collective commitment to empowering youth through entertainment and spiritual enlightenment.

Tyagi, a versatile professional in advertising, journalism, and filmmaking, recently collaborated with Approach Entertainment, Juni Films & Go Spiritual India to co-produce the spiritual web series 'Two Great Masters.' Directed by Anurag Sharma, the series draws inspiration from Amrit Gupta’s book, exploring the teachings of Swami Vivekananda and Paramhansa Yogananda. The series is set for an imminent release, promising a transformative blend of spiritual wisdom and cinematic brilliance.

Before his ventures in entertainment, Tyagi gained extensive experience in leading advertising agencies and media houses. His journey began with Approach Communications, a dynamic PR and integrated communications agency, leading to the establishment of Approach Entertainment and later, Approach Bollywood, a Bollywood and entertainment newswire.

Approach Entertainment, spanning operations across multiple cities in India, continues to set industry standards in Celebrity Management, Films Productions, Advertising, Corporate Films Productions, Films Marketing, Events, and Entertainment Marketing.

Go Spiritual India, another initiative by Tyagi, stands as a charitable spiritual organization dedicated to philanthropy, spiritual awareness, mental health, spiritual tourism, events, media, organic endeavors, wellness initiatives, and various social causes. With a noble vision, Go Spiritual India aims to positively impact diverse fields, contributing to the well-being of individuals and society.