Business Wire India
Clean NOIDA has successfully implemented high-impact initiatives to drive change across three broad areas in Noida since 2019. These include:
- Behavior Change – implementing mass media and door-to-door campaigns and conducting events to drive behavior change in the citizens. Over 5 lakh citizens from 1.2 lakh households have been made aware of best practices to manage solid waste through these efforts.
- Technological Innovation – Set-up a state-of-the-art Integrated Command Control Centre to streamline city’s solid waste management mechanism covering waste collection, transportation, and remediation. The Center tracks over 370 waste collection and management vehicles daily leading to the collection of around 2000 tons of waste every day. Clean Noida also provided high-tech Litter Picking Machines and custom-made drain cleaning carts to help clean road-side legacy waste in the city and urban villages.
- Transforming Urban Villages – Chakachak Villages project to implement over 140 rapid, intensive cleaning drives in 62 urban villages of Noida; Model Urban Villages project to transform eight urban villages into model villages with end-to-end waste management. The interventions have helped rid the villages of 7000+ tons of solid waste and 5500+ tons of liquid waste, to date.
The above efforts have helped Noida consistently improve its rankings in the Swachh Survekshan since 2018.
Ms Ritu Maheshwari (IAS), CEO, Noida Authority said, “We are proud of this achievement and many congratulations to everyone who has been part of Noida’s efforts to emerge as one of the cleanest cities in the country. HCL Foundation has played a critical role in our overall mission by driving various efforts for bringing behavior change among citizens, and implementing technological innovation and capacity building programs. I want to urge them to continue to build technological solutions to help bridge gaps in the water system, drainage network and training programs for Safai Mitras. These will definitely help Noida emerge as the cleanest city in India.”