Google’s newest search update transforms AI into a personal assistant that can make calls to businesses on your behalf.

Google is making big moves to transform Search from just a list of links or simple answers into a much more helpful assistant. The latest updates use AI to help you get things done faster—whether you’re researching a major decision or trying to connect with local businesses. Here’s what’s new and how these features can save you time.

Google has released Gemini 2.5 Pro, its most sophisticated AI model to date. Those with Google AI Pro or Ultra subscriptions can access it. Users can access this more intelligent model, which excels at coding, reasoning, maths, and answering challenging queries, by navigating to AI Mode in Search. Gemini 2.5 Pro is available when you need deeper, more imaginative assistance, but you can still use the standard search for daily needs.

Another neat feature is Deep Search, currently available to some Google Labs users with Pro or Ultra subscriptions in the US. Deep Search runs hundreds of mini-searches behind the scenes and then organizes the info into a clear, well-sourced summary. Whether you’re buying something big, planning for university, or working on a project, Deep Search pulls all the important info together so you don’t have to hunt for it yourself.

One of the most interesting new tools is an AI-powered phone-calling feature. For example, if you search “pharmacies open today” or “best café near me,” you might get an option to have Google’s AI call businesses for you. The assistant will make calls, check on hours or prices, and then summarize everything in one place. This means no more waiting on hold or dialing multiple numbers.

Right now, this calling feature is only available in the US and to Google AI subscribers, who get extra uses. Business owners can also control or limit AI calls through their Business Profiles.

These enhancements show how Google Search is evolving into a personal assistant that can manage chores, arrange data, and even place phone calls on your behalf, going beyond simply being a tool for website discovery. This implies that you can devote more time to what truly matters and less time to searching. Even though some of these features are still only available to specific users or geographical areas, they provide a clear indication of how search engines will soon become much more useful and user-friendly.

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